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Social Media Marketing, ROI, and Your Dental Practice (part 1 of 5)

R.O.I. – The Elephant in the Room (part 1 of 5)

I’M OFTEN SURPRISED at how readily (and sometimes defensively) some social media marketing “gurus” explain away the concept of Return On Investment (ROI)—or, try to avoid the conversation altogether. Keep Reading…

Hone Your Mindset In 10 Minutes A Day

AS WE CONSULT WITH DENTAL PRACTICES about using social media marketing to build their businesses, a recurring thought always emerges. Keep Reading…